Assortment Intelligence
Model the impact of changes to the assortment by using the same tool as the Albertsons team.
Assortment Intelligence helps suppliers review assortment performance at Albertsons throughout the year or in preparation for wave resets.
Assortment Intelligence also allows suppliers to model the impact of their recommended assortment changes, either adds, deletes, or changes in distribution, giving you the ammo you need to implement your assortment recommendations.
Video: Get to Know Assortment Intelligence
What does Assortment Intelligence do?

Assortment Intelligence provides you with the essential capabilities to:
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Model the impact of increasing the distribution of existing items.
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Model the impact of introducing a new market item to the retailer.
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Model the impact of introducing a new product innovation.
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Model the impact of deleting a competitive item.
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Identify which items are at risk for reduced distribution or delisting.
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Export reports showing recommendations and total category impact, including transferrable demand effects.
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Show the estimated dollar sales impact of all of the above assortment recommendations.
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Assortment Intelligence allows you to adjust performance weightings to see categories through a different lens:
Assortment Intelligence gives you access to the Combined Performance Index (CPI) score, a key Albertsons KPI that measures the performance of each item in a category set.
Each CPI score is a weighted measure of several key performance metrics combined to create a single score for an item.
Assortment Intelligence allows users to adjust CPI weightings to look at the category through different lenses.
What are the benefits of Assortment Intelligence?

Flexibility to run ad hoc reporting in order to track assortment performance throughout the year

CPG’s suppliers can model the impact of their assortment asks, making their recommendations much more impactful

Identify which items are at risk for reduced distribution or delisting by utilizing CPI rankings

Export reports showing recommendations and total category impact including effects from Transferable Demand

Drives Consistency in evaluating assortment opportunities

Ability to rank subscribed categories utilizing the Combined Performance Index
Ready to get started?
Contact us today!
Jolene Lema
Vice President, Global CPG Insights Business Development
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