Meet SymphonyAI at NRF Europe 2026

The practical path to scalable AI in Retail

Retail and CPG leaders across Europe are navigating a sharper set of pressures than at any point in recent memory. Margin compression, demand volatility, private label growth, and shifting shopper behaviour are all demanding faster, better-connected decision-making.

Yet, many organisations are still held back by:

Fragmented data and disconnected planning tools
Manual, time-consuming reporting that delays action
Siloed teams working from different versions of the same numbers
AI initiatives that deliver pilots but stall before scale

Turn change into competitive advantage

At NRF Europe, discover how SymphonyAI enables retailers and CPGs to scale AI successfully — not as an abstract innovation, but as a pragmatic, connected foundation for commercial growth and operational performance. The CINDE Connected Retail Platform integrates assortment, space, promotions, supply chain, and store execution in a single AI-native system. Every function sees the same picture. Every decision accounts for the whole business. And AI agents bring every recommendation to the point of decision, ready for your teams to act on — closing the gap between insight and outcome.

The result: retail that responds at the speed of change:

5x faster merchandising decisions

BIG IDEAS SESSION

The Big C Blueprint: Building a Customer-First AI Retail Platform

Join Surachai Hirannitichai, Group Chief Digital Technology at BIG C SUPERCENTER PUBLIC COMPANY LIMITED as he shares how BigC Thailand is redefining its retail architecture around a simple principle: customer data first. In this session, also including Paul Howe, Managing Director of ReadyMS Thailand & APAC and David Bray, Head APAC Growth & Strategy, SymphonyAI Retail/CPG the panel explores Big C's vision for building a vertical AI foundation that places customer insight at the heart of store-level assortment, planning, and execution.

Optimise every assortment decision

AI-driven assortment optimisation that reflects real customer demand, competitive dynamics, and store-level variation — so the right products are on the right shelves in every store.

Merchandising Intelligence

See the ripple before it becomes a wave

Connected planning across promotions, assortments, supply chain, and store execution. When one thing changes, every function sees it — before the downstream consequences arrive.

Connected Retail Platform

From insight to action, automatically

AI agents that go beyond recommendations — proposing product launches, promotion optimisations, replenishment plans, and planogram updates within the guardrails you set. Fully explainable, always under your control. Built for retail teams who need to move faster than the market.

Assortment and Space

Meet demand before it peaks

Demand forecasting that puts real customer behaviour at the centre. CINDE moves beyond historical lookback data to give you a forward-looking, customer-centric view of demand — so assortment, supply, and promotion decisions always reflect what’s happening now.

Supply and Demand Performance